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Facebook in the recent decision today has decided to the kind of paid political message, which has sidestepped several other social network’s rules that are seen governing the ads. This has come as a policy change that has come at the backdrop of the US presidential candidate Mike Bloomberg that has exploited over the loophole for running a humorous message for kicking off his campaign on the accounts of popular Instagram personalities who have millions of young followers,
Mr. Bloomberg has exploited the loophole found in the policy change of Facebook that would change in the response that has brought several underscore difficulties as found by the tech companies and regulators are seen with the changing the nature of the paid political messages. It remained to be clearer as to what remains subject to disclosures along with the other rules. With social media, a political or any other campaign can help the celebs and other people to promote their message on their behalf and that could happen even without even caring to buy an ad as per the subject to its rules.
This is a new type of activity, which simply do not exist when the rules for the internet political communication was seen getting updated the last claimed Commissioner Ellen L. Weintraub of Federal Election Commission. The change has come in the form of a branded content that has sponsored items which are seen posting by the ordinary users who remain typically paid by companies or groups the marketers are seen paying their influential users directly over the brand.
On the other side, the social media giant barely makes any money from such posts and does not even consider them as an ad thing. This has resulted in the branded content and that does come from the ad policies of Facebook that would need candidates and campaigns help in finding out the identity of the US Id or the mailing addresses and thus disclose the idea of the money spent on sunning the ads. Until today, Facebook has prevented the campaigns from using such branded content which seemed to have designed to help many ads to run over the posts over social media platforms like Facebook and Instagram that has been owned by Facebook. With the change of rule on 14th Feb, more and more campaigns in the US for political ads.
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