Bad news there for the smartphone industry as the sale for the devices has done down and it witnessed the worst in the market as far as the month of February is concerned. As per reports, there has been a drop of 38 percent that has brought the total sales of 99.2 million devices to 61.8 million in the last month. This has been reported by the Strategy Analytics figures suggesting a huge fall in the history of the smartphone market and it will continue this month as well. As per the latest data point, all thanks to the COVID-19 pr coronavirus outbreak, which seems to have disrupted the day to day life along with the electronics supply chain in China, thus hampering the electronics market in a big way.
The Shipments to the distributors plunged in China and were seen slumped all over Asia as the work was seen shutting down and people were seen getting back to home, the reports. As per the leading analysts called Linda Sui at Strategy Analytics, this has been the worst hit in the smartphone industry in its history. Linda said the numbers would ruin further and thus hamper the smartphone market in a big way in other regions as well particularly the ones having the shut down of their economies to slash down the virus. The outbreak seems to have hampered the supply and demand claimed the reports and manufacturing units in Asia are unable to open due to the mandatory government shutdowns leading to losses to a huge extent and thus hampering the components from the supply chain.
On the contrary, one can see the people having self-isolation or undercover staying at home are likely to visit the retail store as well or find time to explore the new devices which in turn is hurting the demand for newer devices. The fall is likely to hamper the price bands in many ways and thus the expensive or mass-market model would get into the bad shape claimed Sui. Apple on the other side which remains the top vendor in terms of getting higher volumes in the fourth quarter of 2019 is seen closing the stores that are found outside China to indefinite dates and thus warned earlier only that it would have a bad February due to the coronavirus outbreak.
It further said that the temporary constrained iPhone supply in the market would remain extended now thus multiplying the loss in a big way. The next big company Samsung that remains in the second position for the smartphone company volume seems to have closed its stores as well. While one can find the world seen grappling with the effects of the virus outbreak, China is now getting back to work gradually. One can see all the leading stores of Apple are getting back to work. So, despite the slower sales this month in China, the experts feel that the global smartphone shipments would remain weak in the entire March 2020. Another senior analyst at Strategy Analytics Yiwen Wu has claimed that things would turn soon.